We multiply the price you set by the number of shirts you sell. Then we subtract the cost of the shirts and send the rest (profit) to you! Keep in mind that iLogo maximizes your fundraising profit by printing the shirts in bulk, and we automatically pass volume discounts on to you. Essentially, the more shirts you sell the higher your profit per shirt. After your campaign ends, you won't need to lift a finger. We'll mail you or your fundraising organization a check for the profits! Estimate how much you can raise.